February 17
October 26
Competitive Intelligence and Keyword Monitoring
Jamie Smith joins Jim Hedger to discuss Competitive Intelligence and Keyword Monitoring, prescription including defining what both entails and the precautions behind these processes.
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September 28
Last Click Attribution
August 5
Tool for Landing Page Testing
Jamie and Brian introduce us to Conversion Critic, treat and how marketers can benefit from it. Plus, hear discussions on when dealing with a large E-Commerce account or one which employs numerous landing pages, how it is easy for a mistake to be overlooked, and how the absolute most important aspect of Pay-Per-Click advertising is ensuring that the visitor actually lands on your site.
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